#

The most important substance determining dark skin colour is the pigment, Melanin, produced by Melanocytes. The light skin colour is determined mainly by the bluish-white connective tissue under the dermis and by the haemoglobin circulating in the veins of the dermis.To get a lighter tone than your original colour, you need experts with latest technologies in the field of skin treatments who can suggest the best treatments. If you want an improvement and attractiveness in the look, you have to get the best medicines and processes along with the proper care of the skin and if required and counsel on the best skin fairness treatment, fairness creams and skin whitening pills.

What causes skin to darken?

  • - Over exposure to sun - Ultraviolet rays from the sun increase the production of melanin, leading to a darker and tanned skin.
  • - Over use of chemical agents - Over use of chemicals and cosmetics on skin for any purpose lead to more skin darkening.
  • - Side effects of some medications - Many medicines like steroids and OC pills lead to darkness of the skin.
  • - Hormonal changes, some diseases, aging, improper nutrition, dehydration, carelessness in protection, stress and insomnia can lead to pigmented and dull skin.

What are the tips to avoid skin darkening?

  • - Avoid sun exposure.
  • - Put sunscreen and try to cover up or wear a cap.
  • - Give proper protection, hydration and nutrition.
  • - Opt for proper cleaning & cleansing for maintaining hygiene.
  • - Stay away from chemicals & harsh cosmetics.
  • - Good sleep and pure water are the simple treatments for the perfect skin.

Which cream would you recommend?

The Truly Fair Skin Whitening Cream, we provide, is gives total skin care, from lightening to gorgeously glowing, by giving protection from destruction of cells and repairing the existing damage.

Which are the active ingredients for fairness?

  • - Licorice root extract - The main content of licorice plant, glycyrrhizinate, has the ability to brighten & lighten the skin and to prevent further darkening. Apart from lightening it helps in treating acne, dry skin, eczema and stretch marks.
  • - Arbutin - It is the most effective, faster and safer approach for skin lightening. It is a biosynthetic active ingredient derived from leaves of bearberry, cranberry, mulberry or blue berry shrubs. Arbutin protects the skin against damage caused by free radicals. Arbutin blocks epidermal melanin biosynthesis and prevents pigmentation resulting in lighter skin.
  • - Aloe vera extract - Aloe vera is used as a skin brightener & protector. It contains active ingredients aloesin, lignin, anthraquinone and amino acids which help to keep the skin moist, tight & brighter. It is full of antioxidants that can prevent age spots and wrinkles.
  • - Vitamin C - The antioxidant properties of Vitamin C makes it important in skin care. It limits the damage on the skin caused by free radicals induced by UV rays from sun.